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September 15, 2005

Mobile Content World - London... Quest for Innovation

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This year's conference expo was much smaller than last, but still intense enough to drive a steady uptake of massages! (massages provided by Urban Chill - a cool idea for your meetings and conferences). The overall sense that I got was that video with interactive capability (via SMS & MMS) is really growing, and that sending messages anywhere in the world and managing them is getting easier. It's also easier to distribute content, including something new I hadn't seen before from Cell Jump, a Danish company selling a small device you plug right into your phone to upload games, videos, etc. - these could be sold @ retail or used in training centers to load content without having to rely on network connectivity and cost. I saw a slight increase in educational content this year - some from Motricity, partnered with eReader, 'the world's largest ebook store' to deliver books on smartphones & PDAs to GignoSystems launching National Geographic resources on mobiles - growing at about 1000 subscriptions per month per country. Speaking of National Geographic and mobiles, click here to read a story about tracking crocodiles in South Africa using GPS devices to send their location to a scientist's phone to help guide further development away from their natural hang outs... hmmm... We've heard of location based services to help you find where to eat, I hadn't thought of using them to keep from being eaten!

Posted by Ron Edwards at September 15, 2005 09:38 PM

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